Kate Branch is a Chief Marketing Officer for Emerald City Hotels who brings brands to life through integrated storytelling and design.

Kate designs the websites herself, knowing they are the shop window of the business, always evolving and needing updates. A website is more than a digital front door; it reflects the brand’s values, identity, and experience. I’ve designed each of the Emerald City Hotels’ websites, ensuring every site tells its own story while staying aligned with the guest experience and brand. It’s not just design- it’s strategy, storytelling, and clarity.

She manages partnerships and has worked as creative director across many campaigns, strategically combining media budgets to secure stronger coverage and consistent brand alignment.

Kate also leverages community management and events to foster meaningful connections between brands and their audiences. Mosman Bride, now in its second year, is Emerald City Hotels’ most successful community and networking event, reflecting both her vision and hands-on approach.